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Research Publication

Publications at Indus University - Dr. Sobia Usman

Publications at Indus University - Dr. Sobia Usman

Publications at Indus University - Dr. Rizwan Raheem Ahmed

Publications at Indus University - Dr. Rizwan Raheem Ahmed

Causal Relationship Between Worker's Remittances and Imports Of Pakistan

Causal Relationship Between Worker's Remittances and Imports Of Pakistan.

Comparison of Key Economic Indicators of Pakistani Economy Democratic Governments (FY89-FY99) with Military Regime (FY00-FY05)

Comparison of Key Economic Indicators of Pakistani Economy Democratic Governments (FY89-FY99) with Military Regime (FY00-FY05).

Competitive Intelligence and Marketing Effectivness Of Organizations. an Investigation From Pakistan

Competitive Intelligence and Marketing Effectivness Of Organizations. an Investigation From Pakistan.

Determinants Of Unemployment In Pakistan

Determinants Of Unemployment In Pakistan.

Effect of Co-Branding on Brand Equity

Effect of Co-Branding on Brand Equity.

Effect of Product Packaging in Consumer Buying Decision

Effect of Product Packaging in Consumer Buying Decision.

Emotional Intelligence and Job Satisfaction among Employees of Service Sector in Pakistan

Emotional Intelligence and Job Satisfaction among Employees of Service Sector in Pakistan.

Factors Affecting in Selection of School for Upcoming Generation. A Case Study of Karachi Urban Areas, Pakistan

Factors Affecting in Selection of School for Upcoming Generation. A Case Study of Karachi Urban Areas, Pakistan.

Factors Influencing Insurance Agents’ Intention To Leave Findings From Life Insurance Sector In Pakisatan

Factors Influencing Insurance Agents’ Intention To Leave Findings From Life Insurance Sector In Pakisatan.

Factors Influencing Prescription Behavior of Physicians

Factors Influencing Prescription Behavior of Physicians.

Factors Motivating Employees in Public Sector Banks. An Empirical Investigation

Factors Motivating Employees in Public Sector Banks. An Empirical Investigation.

Factors that Motivate the Mobile Phone Users to Switch from 2G to 3G Technologies in Karachi

Factors that Motivate the Mobile Phone Users to Switch from 2G to 3G Technologies in Karachi.

Globalization And Sumit Reform an Experiment in International Governance. by Peterc. Heap.

Globalization And Sumit Reform an Experiment in International Governance. by Peterc. Heap.

Impact of Exchange Rate on Balance of Payment. An Investigation from Pakistan

Impact of Exchange Rate on Balance of Payment. An Investigation from Pakistan.

Impact of Product Packaging on Consumer’s Buying Behavior

Impact of Product Packaging on Consumer’s Buying Behavior.

Impact of Stress on Job Performance An Empirical study of the Employees of Private Sector Universities of Karachi, Pakistan

Impact of Stress on Job Performance An Empirical study of the Employees of Private Sector Universities of Karachi, Pakistan.

Internal Marketing. An Application of Principal Component Analysis

Internal Marketing. An Application of Principal Component Analysis.

Key Factors to Promote Knowledge Sharing in Karachi Pharmaceutical Industry

Key Factors to Promote Knowledge Sharing in Karachi Pharmaceutical Industry.

Measuring Consumer awareness and marketing’s impact on Brand Selection

Measuring Consumer awareness and marketing’s impact on Brand Selection.

New Product Development Strategy & Implementation Mechanism based on Primary & Secondary data. Research in Pharmaceutical Industry

New Product Development Strategy & Implementation Mechanism based on Primary & Secondary data. Research in Pharmaceutical Industry.

Patients’ Satisfaction and Quality Health Services. An Investigation from Private Hospitals of Karachi, Pakistan

Patients’ Satisfaction and Quality Health Services. An Investigation from Private Hospitals of Karachi, Pakistan.

Pharmaceutical Drug Promotion Practices in Pakistan. Issues in Ethical and Non-Ethical Pharmaceutical Practices

Pharmaceutical Drug Promotion Practices in Pakistan. Issues in Ethical and Non-Ethical Pharmaceutical Practices.

Pharmaceutical Promotional Mix in Pakistan

Pharmaceutical Promotional Mix in Pakistan.

Product Strategies in Pharmaceutical Marketing. A Perspective of Pakistani Pharmaceutical Industry

Product Strategies in Pharmaceutical Marketing. A Perspective of Pakistani Pharmaceutical Industry.

Protection And Indigenization Levels in Pakistan Automobile Industry from 1995 to 2005

Protection And Indigenization Levels in Pakistan Automobile Industry from 1995 to 2005.

Role of Packaging and Labeling On Pakistani Consumers Purchase Decision

Role of Packaging and Labeling On Pakistani Consumers Purchase Decision.

Role of Synbiotic (Combination of Pre and Probiotic) in the Management and Prevention of Acute Watery Diarrhoea

Role of Synbiotic (Combination of Pre and Probiotic) in the Management and Prevention of Acute Watery Diarrhoea.

Strategies to Retain Employees in Organizations. How Textile & Telecoms Deal with Their Workforce

Strategies to Retain Employees in Organizations. How Textile & Telecoms Deal with Their Workforce.

The Communication Mix in Pharmaceutical Marketing

The Communication Mix in Pharmaceutical Marketing.

The Effect of Brand Image on Consumer Decisions. An Investigation from Upscale- Karachi

The Effect of Brand Image on Consumer Decisions. An Investigation from Upscale- Karachi.

What Makes Student’s Click. An Investigation on Student

What Makes Student’s Click. An Investigation on Student.

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